deborah petersen.social media editor.writer.guide

Unraveling Social Media One Tool at a Time

Will Pinterest lose its female niche?

Ok. Not to sound sexist, but I was wondering when Pinterest  was going to lose its distinction of being dominated by female users. It sounds like the door has opened on … Continue reading

February 25, 2012 · Leave a comment

Originally posted on The Buttry Diary:
I’ve long known that any manager’s success rests with the team working for you. Again, I am fortunate to have a great engagement team.…

February 22, 2012 · Leave a comment

Social Media Catchup Workshop

For Bay Area News Group employees who missed the last couple of Social Media mini-sessions, join me Friday, Feb. 24, 11 a.m. to noon. 1.  Please join my meeting. https://www2.gotomeeting.com/join/267857034Continue reading

February 22, 2012 · Leave a comment

Competing with Linsanity & Whitney

In case you doubt the power of Google + and Twitter to push our stories to greater heights (and readership), consider this tale by Business Writer Mike Swift of  the … Continue reading

February 21, 2012 · Leave a comment

A Pinterest Backlash?

  Is anyone concerned about any of the issues the Boston Business Journal raises  here about the Pinterest terms of agreement, which apparently allows it to _ among other things_sell … Continue reading

February 21, 2012 · Leave a comment

Merc recognized for Pinterest innovation

Carl Lavin in his blog, The Business of News, gave a shoutout to the San Jose Mercury News  for its innovative ways we are using Pinterest. Thanks Carl!  These include … Continue reading

February 21, 2012 · 2 Comments

5 Steps Before Your First Tweet

Welcome to Twitter!  Here’s a 5-step guide before you send your first Tweet. 1. Go to Twitter . Follow the instructions to sign up: 2. Pick a handle. Mine is @deborapetersen … Continue reading

February 17, 2012 · Leave a comment

Digital Ninja School: A plan and incentives for newsroom training

Originally posted on The Buttry Diary:
Journalists in Digital First newsrooms in Connecticut will earn bonuses as they master important digital skills. Matt DeRienzo, Group Editor for Connecticut, announced plans…

February 16, 2012 · 1 Comment

Pinterest Resources for Journalists

Here’s a great list of links to examples of ways that journalist are using Pinterest and other resources. Thanks to Bay Area News Group online producer Natalie Martinez for sharing … Continue reading

February 15, 2012 · Leave a comment

Pinterest: My First Time

I created my first Pinterest board today.  Click here to see it: MissRepresentation, a must-see film I did it to prepare for a training I will do Wednesday morning for journalists at the … Continue reading

February 14, 2012 · Leave a comment