deborah media

Unraveling Social Media One Tool at a Time

Social Media Training pays off

 Last week, I spent two days conducting day-long Social Media training sessions with our Northern California journalists. Mandy Jenkins @mjenkins and myself were hosted by the Enterprise Record in Chico, California and The Reporter in Vacaville, CA. Besides learning that I have been mispronouncing Vacaville, I met a fine group of journalists, who quickly put the lessons to work.

Here’s a selection of the Storify stories they have created since then.  @cynthiaparkhill curated a Storify about our training.

TangLor, a Copy Editor at the Chico paper used Storify to advance a popular local event, which draws participants from the region: The Chico Wildflower Century Ride.  And, when a fireball exploded in the sky Monday morning, she used Storify to capture reaction to an event, which is getting national play.  Karen Nolan, a columnist in Vacaville gave a local spin to the issue of poverty in her debut Storify. 

Enterprise Record Editor David Little chose Feather Falls as the topic of his Storify. The popular falls apparently claimed the life of a Chico man. His body has not been found after he fell from the 640-foot falls.  David’s Storify not only looks at the incident, but illustrates the lure of the falls. I also like the way he personalized the Storify, and gave readers a glimpse behind the scenes at the newspaper which they would not get in the traditional news coverage of this.

How have you used Storify?  Send me your examples, and keep experimenting!


One comment on “Social Media Training pays off

  1. Pingback: Social Media Training pays off « deborahpetersen | Cynthia Perry

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This entry was posted on April 23, 2012 by in Social Media Success Stories, Training, Uncategorized.
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