Storify Success Stories:Think 49ers, Lady Gaga and Gay Rights
What do the San Francisco 49ers, Lady Gaga and gay rights have in common? They each have given us great fodder for Storify stories lately. Lady Gaga fans handed us … Continue reading
George Kelly makes my day #eastwooding
Bay Area News Group Digital Coordinator George Kelly @allaboutgeorge was quick to hop on the #eastwooding trend today. He created a Storify of what else? Empty chairs. He localized it … Continue reading
Ready to take a Quiz?
How much do you know about the Oakland Raiders? How about boy bands? You wouldn’t think that adults with their school years long behind them, would want to take tests. … Continue reading
More Pinterest Fun
San Jose Mercury News Online Producer Susan Steade has found a way to have fun with Pinterest while promoting the newspaper’s stories. On the Quotes board she pins humorous quotes, … Continue reading
Social Media Training pays off
Last week, I spent two days conducting day-long Social Media training sessions with our Northern California journalists. Mandy Jenkins @mjenkins and myself were hosted by the Enterprise Record in Chico, … Continue reading
Readers Create a Pinterest Spring Garden/ How we did it
When I asked the features staff for a way to get our readers involved on our San Jose Mercury News Pinterest page. Bay Area News Group Home & Garden Editor … Continue reading
Competing with Linsanity & Whitney
In case you doubt the power of Google + and Twitter to push our stories to greater heights (and readership), consider this tale by Business Writer Mike Swift of the … Continue reading
Twitter Happy Hour
When Bay Area News Group Theater Critic Karen D’Souza @karendsouza4 suggested holding a “Twitter Happy Hour,” the features staff listened. On Wednesday 15 feature writers and editors tweeted … Continue reading
deborah petersen.social media editor.writer.guide 