deborah petersen.social media editor.writer.guide

Unraveling Social Media One Tool at a Time

Rooting out our readers

Thanks to the Association of Alternative News Media and Online News Association for inviting me to present at its ONA Digital Camp in San Francisco on Saturday. The group included … Continue reading

January 28, 2013 · 1 Comment

Social Media hits the bathroom (and other social media news)

Americans spent 121 billion minutes on social media sites in July 2012, the Washington Post reported this week.  That, the newspaper says, translates to 230,060 years spent posting, liking and … Continue reading

December 4, 2012 · Leave a comment

More Pinterest Fun

San Jose Mercury News Online Producer Susan Steade has found a way to have fun with Pinterest while promoting the newspaper’s stories. On the Quotes board she pins  humorous quotes, … Continue reading

April 26, 2012 · Leave a comment

Will Pinterest lose its female niche?

Ok. Not to sound sexist, but I was wondering when Pinterest  was going to lose its distinction of being dominated by female users. It sounds like the door has opened on … Continue reading

February 25, 2012 · Leave a comment

A Pinterest Backlash?

  Is anyone concerned about any of the issues the Boston Business Journal raises  here about the Pinterest terms of agreement, which apparently allows it to _ among other things_sell … Continue reading

February 21, 2012 · Leave a comment

Merc recognized for Pinterest innovation

Carl Lavin in his blog, The Business of News, gave a shoutout to the San Jose Mercury News  for its innovative ways we are using Pinterest. Thanks Carl!  These include … Continue reading

February 21, 2012 · 2 Comments